If marketing gives you the ick, you are not alone. Many writers struggle with promoting their work. It’s no surprise–we’ve seen the harm capitalism does, and it’s tough to focus on the money stuff and convincing folx to buy your product/read your thing/work with you when all you want to do is let your talent speak for itself.
But marketing can be spirit-led. It can be anti-capitalist. And while it can also be tricky and overwhelming, you don’t have to go it alone.
Why Marketing Sucks
Not knowing where to start
Not knowing what to prioritize
Struggling with technology (especially websites)
Wanting to be inclusive and accessible, but not knowing how
Feeling like marketing/money disrupts the energy of your work
Lacking time, support, and/or desire to take on the labor required
Any of these sound familiar? Each one of these has its own energetic heaviness; each one can cause blockages. Sometimes the answer to the struggle can come from shadow work. Some require a bit of learning and practice. All of them can be isolating but can be worked through with a little guidance.
WTF Do I Know?
I am an academic, writer, witch, and an accidental marketer. I fell into content writing and web marketing after finishing my master’s degree in rhetoric and composition. While the marketing world is definitely not for me, I learned a ton, and now I’m committed to sharing my knowledge with creatives, witchy professionals, and anyone who is trying to put work out in the world but wants to do it ethically.
I have experience and an abundance of knowledge in SEO, content marketing, accessibility, and web content writing. I am far from a web developer, but I know a bit about websites. I promote universal design, inclusive content, and thoughtful, transparent marketing and website management.
Learn more here or get in touch if you have questions about my experience and capabilities.